Marketing


So what is marketing and what can I do to benefit you.

Marketing is  “the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.

In today’s day and age marketing has gone to a diffrent level with the boom of social media.   Which has some skeptical on the effects and what can it do for them.

The 12 Major Benefits Of Social Media

1. Increased awareness of the organisation

2. Increased traffic to website

3. Greater favorable perceptions of the brand

4. Able to monitor conversations about the organisation

5. Able to develop targeted marketing activities

Social Media

6. Better understanding of customers perceptions of their brand

7. Improved insights about their target markets

8. Identification of positive and negative comments

9. Increase in new business

10. Identification of new product or service opportunities

11. Ability to measure the frequency of the discussion about the brand

12. Early warning of potential product or service issues

Now what can I do for you. By implementing subtle changes to the way you do business and how appear to the social media you can instantly receive the above benefits almost instantly.  Easy services that can be implemtned in 48 hours or less.

  • Establish Analytics
  • Effective Linkedin Page
  • Company Facebook Page
  • Automatic Email Announcements w/ analytics.
My Effectiveness – Recent Project
  • Marketing / Social Networking
    • Implemented subtle changes to website and email practices to which increased web traffic by 50%
    • Took over Linkedin Page, increased traffic by 196%
    • Changed the way you send out information announcements.
      • Information was only received by about 30% of all of our contacts. That number has now increased to 96%
      • 25% of Customers receiving informational/marketing email updates are now opening the Emails which is leading to more sales opportunities, feedback, and most of all increased revenue

So who is using Social Media effectivelly, feel free to take a look at these few examples,

 

Linkedin – Tyco – International – Has 10,000 Followers recieving company updates and info instantly to their PC’s, blackberry’s, smartphones and ect.

Facebook- Target CorporationHas over 16 Million followers plus 700,000 followers sharing their info for the world to see. Instantly followers recieve information on employment opportunities, sales, discounts and much more.

Youtube – THE HOME DEPOT – Training 24/7 – Customer Services – The Home Depot has over 34 Million views to their youtube channel.  youtube.com/user/HomeDepot

I’m a champion of social media tools and technologies, with a track record of creating and implementing successful social media programs. Keep up-to-date with constantly evolving technologies in online social networking, the blogosphere, search tools and Web 2.0, and work closely with clients to create innovative, effective campaigns. Feel free to contact me if you have any questions or seeking advice on any of the following social media networks.

Facebook, Linkedin, Blogger, Twitter, Google+, Youtube, WordPress, Flickr, Picasa, Digg, ect.